Three distinct lines cover three distinct needs. Here's how to find yours quickly.
Ruthless Wide Fit is the premium leather range. Heavier gauge full-grain hide, a bold tapered profile, and colors that don't exist anywhere else: citrine, purple, rose gold, orange, and pink. This is for owners who want a collar that makes a statement and lasts a decade. Best for Staffies and Bull Terriers who wear their personality as loudly as their owners do.
Rogue Classic Wide Fit is the traditional everyday leather collar done properly. Thick bridle leather, a padded napa leather inner, double-pin roller buckles, and solid non-rust hardware. The leather softens over time and molds to your dog's exact neck shape. Available in brown, black, buckskin, and classic colors. Best for German Shepherds, Labradors, and any large breed that needs a reliable daily collar with real craft behind it.
SupaTuff Wide Fit is the performance option. 48mm custom-woven webbing, zero plastic fittings, stainless steel hardware, and a lifetime guarantee. All-weather, colourfast, rust resistant, and simple to clean with warm soapy water. No conditioning, no special care. Best for Rottweilers, working dogs, and any dog that genuinely tests its gear.